How To Create a Swipe File – Mad Men Guide To Sales Domination

How To Create a Swipe File

Swipe files are your secret weapon for sales success. In this post you’ll learn how to create a swipe file and be given some online resources to start building your swipe file right away.

Just imagine working in a big ad agency. Where every office you went into people offered you drinks and you could smoke your face off all day long.

A place where heated arguments turned into the best idea-storming sessions that you’ve ever had.

Imagine working in an environment where a scribble on the back of a napkin could land you a big ticket client and generate millions of dollars in sales.

This is the everyday world of Mad Men. The TV show that has viewers glued to their sets.

In a recent episode, the ever so damaged Don Draper finds himself unknowingly stealing ideas from other people.

Good ideas. Ideas that give him fame and fortune.

He gets away with it and even gets the girl. But there’s some valuable lessons he’s going to learn along the way.

And one of them should have been about Swipe Files. Read more